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Football Insider

Jimmy Haslam's Call for Improvement in MLS to Achieve Top League Status

Jimmy Haslam, owner of Columbus Crew and Cleveland Browns, emphasizes the need for MLS to elevate its product to reach top-five league aspirations.

Jimmy Haslam's Call for Improvement in MLS to Achieve Top League Status

Jimmy Haslam, who owns the Columbus Crew and Cleveland Browns, claimed that MLS has a 'long way to go' before it is able to consider itself a top-five league. He called on the league to 'put a better product on the field' and suggested that a promotion-relegation system could potentially drum up interest as MLS continues to struggle in drawing consistent TV audiences.

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The Challenge of MLS to Achieve Top-League Status

In a recent statement, Jimmy Haslam, the owner of Columbus Crew and Cleveland Browns, expressed his belief that Major League Soccer (MLS) has a significant distance to cover before positioning itself among the top five leagues globally. Haslam highlighted the importance of enhancing the overall quality of competition within the league to attract increased interest and viewership.

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Call for Enhanced Product Quality

Haslam stressed the necessity for MLS to 'put a better product on the field' to enhance its standing within the global football community. Emphasizing the importance of fan engagement and interest, he suggested that an improved standard of play, combined with potential structural changes like a promotion-relegation system, could potentially address the challenges facing the league in drawing consistent TV audiences.

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The Role of Promotion-Relegation in MLS

The idea of introducing a promotion-relegation system in MLS has been a topic of discussion among fans and stakeholders for some time. While such a system could inject excitement and competitiveness into the league, its implementation presents logistical and financial challenges that need to be carefully addressed. Haslam's suggestion reflects a growing interest in exploring innovative approaches to elevate MLS's profile on the global stage.

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Looking Ahead for MLS

As MLS continues its journey towards establishing itself as a top-tier football league, the calls for improved quality, enhanced competitiveness, and innovative strategies will likely become more pronounced. Jimmy Haslam's advocacy for a 'better product' and potential structural changes underscores the evolving landscape of professional soccer in North America and the league's aspirations to compete at the highest level internationally.

Published on October 4, 2025